Marketing & Branding

Many of my most interesting and effective designs came about for the purposes of bringing an idea to life — sometimes for experimentation, sometimes for real-life branding efforts. Here are a few favorites.

Yoke Up COFFEE

Yoke Up Coffee was a project brought to me during my time at a digital marketing firm. The product was brand-new and in need of a logo, style guide, and packaging. Here are the highlights.

Friend or Fish

“Friend Or Fish” was a conceptual project for the purpose of exploring awareness campaigns — as well as an excuse to incorporate some fun illustrations into my typographical work.

Drops of Jupiter

“Drops of Jupiter” is an experimental style guide for an entirely hypothetical event — an interplanetary spartan race — complete with branding and mocked-up marketing materials.

Various Assets

Though not belonging to any larger project, the designs below represent a few of my favorite iconography and logo designs I’ve created over the years.

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Ranger Rick